February 2012: Some very special Australian brands and events I am loving...

Australia's Youth Nation: F'D UP Fashion 

by Dee Tran and Fion San

 

 All images courtesy of F'D Up fashion (website here, and facebook page here) 

Meet the pair Dee and Fion. They met studying Fashion Design in college, and both worked at Sydney's label Bracewell after graduating. These days they juggle jobs within the industry - both work by day at Sydney fashion labels - with Saturdays at Paddington's Fringe Markets and evenings working on their store. 

Their online store now being launched, and their clothing being snatched up by Sydney-siders - their goal is to provide fantastic items at an affordable price. Dee and Fion hand-picked the clothes and accessories to make up amazing statement looks. You can see from their beautiful photo-shoots they have styled!

My favourite pieces so far are their Kimono cape and summer pleated dress! (Also pictured above). Visit their online store now!

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Steve Madden's Store Launch in Melbourne

(http://www.stevemadden.com.au/)

All images courtesy of Steve Madden Australia's facebook page

I wished I was in Melbourne right now, because just recently, Steve Madden had just launched their newest shop at Bourke Street Mall, and they had a huge Shoe Party! 

I was able to browse some photos though, as I sit in my jealous mood all the way in Sydney. Steve Madden invited all the best Aussie bloggers (such as Connie from K is for Kani), showcased their new shoes, had candy and just heaps of glamorous fun.

I was invited but of course I couldn't attend with my busy schedule here. I totally want a candy heel though! It's beautiful.....

 

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Australia's Lust: Beginning Boutique's Indian Summer Campaign!

All images courtesy of Beginning Boutique

I'm lusting after this campaign, I think its beautiful! It's summer, colourful, fun, playful and bold all rolled into one. These lovely girls from Brisbane, Australia has made me want to move up there just for the sunshine!

I've been browsing Beginning Boutique's online store lately, just looking for new pieces to add to my wardrobe. I absolutely wanted their floral Dreamer dress (also pictured in first photo) but I was too slow and they only have size 6 which is too small for me, but I bought some other goodies instead. Can't wait for it to arrive in the snail mail!

Check out their online store here

Much love~ from F'D Up Fashion, Steve Madden Australia and Beginning Boutique !

xx Natalie

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